Blog posts, news and thought leadership - VILDNIS – Tagged "responsible fashion"

Blog — responsible fashion



People, planet, profit - how did we do on our sustainable goals in year two?

It has been two years since we launched VILDNIS and what an amazing journey it continues to be! With another year gone, it is time to take stock of how we have done in terms of living up to our promise of being a sustainable fashion brand. Last month we published our 2nd annual sustainability report, measuring our success in three areas; social, environmental and economic. You can read the full report here.  In a world full of greenwashing (the concept of fashion brands overexaggerating their efforts on sustainability in order to entice customers to buying their products), it is important to us to lead by example when it comes to transparency and honesty. For this reason, we are sharing...

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Mind the carbon footprint

Do you also love to jet around the world and explore all its wonders? You are not alone. As reported by BBC1, today is likely to be a record breaking day with more than 8800 flights crossing the UK air space, and the government is now discussing how they can increase air space capacity in the future. Since the introduction of low cost airlines, air travel has increased considerably2 and flights tickets are now competitive with train and ferry tickets. However, according to an EU press release2, “someone flying from London to New York and back generates roughly the same level of emissions as the average person in the EU does by heating their home for a whole year”. Eeekk! Obviously...

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