Blog posts, news and thought leadership - VILDNIS – Page 9

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Why is ethical fashion important?

Do you know who made your clothes? With the aim of improving the working conditions for fashion workers across the globe, the Fashion Revolution movement is urging consumers to ask their favourite brands “who made my clothes?”. The placards illustrate the need for transparency in the fashion industry to overcome poor working conditions and unethical practises throughout the supply chain.In response, fashion brands with an ethical stance post pictures of workers holding placards saying “I made your clothes”.The images are largely symbolic. Small brands producing garments in an artisan way may be able to post an image of the person who hand embroidered your dress. However, this one smiling face does not truly represent the reality in which there are...

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Slow-Fashion versus Fast-Fashion

This year, Earth Overshoot Day was ”celebrated” on Wednesday the 2nd of August 2017, eight days earlier than last year.  This is the day when we have used more natural resources than the earth produces in a year. With five months until the year end, it means that we would need almost two planets to sustain our current living standards. Yikes...we had better get that Mars expedition going! Luckily there are lots of things we can do to move the date back again. One of them in to bring our consumption to a reasonable and responsible level. Anyone who has been to H&M, Primark or Zara will be familiar with the concept of Fast Fashion and from a fashionista’s standpoint...

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Mind the carbon footprint

Do you also love to jet around the world and explore all its wonders? You are not alone. As reported by BBC1, today is likely to be a record breaking day with more than 8800 flights crossing the UK air space, and the government is now discussing how they can increase air space capacity in the future. Since the introduction of low cost airlines, air travel has increased considerably2 and flights tickets are now competitive with train and ferry tickets. However, according to an EU press release2, “someone flying from London to New York and back generates roughly the same level of emissions as the average person in the EU does by heating their home for a whole year”. Eeekk! Obviously...

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Did summer end in June?

Growing up in Denmark, summers to me meant long light evenings, bare feet in the grass, koldskål (a delicious butter milk dessert), strawberries from the garden and trips to the beach.  The 23rd of June is the day we gather with friends and family around a bonfire and sing traditional songs to celebrate midsummer, one of the longest of days.  Since this day is considered the middle of season, it follows that summer lasts from early May till early August. Indeed, having lived in London for many years, we are fortunate to enjoy warm weather usually well into September.  You are probably wondering where I am going with this and what it has to do with fashion. Have you ever...

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Made in Portugal with love

Ever wondered who made your clothes?  Chances are, if you are wearing some of VILDNIS' Tencel or organic cotton pieces, it is made by Josef or one of the eleven local women working for him.  While in Portugal visiting our suppliers last week, we passed by Josef, one of the subcontractors that we indirectly work with. As described in our previous blog, many garment factories outsource some of their production to subcontractors to manage peaks and lows in production better. Oftentimes its at this stage retailers lose the overview of their supply chain.  At VILDNIS, while only one of our three manufacturers outsource the production of our garments, part of our mission is to scrutinise our subcontractors as diligently as we would...

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