We only work with fabrics that have the smallest environmental impact possible. And we do so without compromising on style!

To help us identify the most environmentally friendly fabrics, we use MADE-BY’s Environmental Benchmark for Fibres. MADE-BY was a non-profit organisation helping brands allover the world to become more ethical and sustainable. Unfortunately, MADE-BY closed down at the end of 2018 but the bench marks they created are still some of the best around.  The Environmental Benchmark for Fibres ranks the 28 most commonly used fibres for clothing and categorises them into five different classes. A-fibres are the best and have the smallest negative impact on the planet, while E-fibres use up the most natural resources and cause the highest amount of pollution. You may be surprised to learn that conventional cotton, which many fashion brands proudly advertise as a 'natural fibre good for the environment and you', is found in class E alongside other fashion industry favourites such as viscose.

VILDNIS is committed to using only class A- and B-fibres, along with a few currently unclassified fibres such as certified wool. In the event that we need to use a small percentage of another fibre in a fabric, such as elastane, we will let you know on the individual product page so you can make an informed decision before buying.

Click the links below to read more about the individual fibres we use for the VILDNIS collections.



We only use the most environmentally friendly printing method available: digital printing. Digital printing works much like our ink-jet printer at home, and it uses no water and limited energy in the process. This is in contrast to conventional ‘roller-prints’ (the most common method in fashion for all-over printing), which use vast amounts of water and energy, and in many cases discharges polluted water into rivers and streams.