Organic cotton is a non-genetically modified plant grown without the use of chemical pesticides and fertilisers. In contrast, conventional cotton is the world’s most polluting crop, using approximately 24% and 11% of the global sales of insecticide and pesticides respectively in order to grow according to WWF. As such, organic cotton is much more environmentally friendly.
However, it is worth noting that organic cotton is still a vast consumer of natural resources as it requires just as much water and land to grow as conventional cotton – which is a lot! It takes 2,700 litres of water to produce just 1 cotton t-shirt according to WWF! At the moment, there are no truly sustainable alternatives to organic cotton on the market and it is still the best available option for some products.
By choosing organic cotton, we make a conscientious effort to take care of the environment, our health and the well-being of workers in both fields and factories.
Learn more about organic cotton here.
Certification: GOTS (Global Organic Textiles Standard)
Fibre ranking class: B
Properties: soft feel, good absorbency, durable, washes well, cool on skin